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The Red that Made Billions: What McDonald's Color Psychology Teaches Leaders About the Science of Influence
How a simple color choice became one of the most powerful influence experiments in business history—and what Robert Cialdini's research...
Merve Kagitci Hokamp
Aug 18
9 min read
Why the “Perfect Day” Routine is Overrated (and What Actually Works)
You’ve heard the hype. Wake up at 4 a.m., and you’ll float out of bed feeling like a feather, totally ready to conquer the world....
Merve Kagitci Hokamp
Nov 4, 2024
4 min read
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