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How to Use Storytelling to Lead, Inspire, and Win in Business
In one of the most iconic storytelling examples from Mad Men , Don Draper faces a tough task: Sell a slide projector from Kodak — the...
Merve Kagitci Hokamp
Apr 26
4 min read
Storytelling - A powerful communication tool
We are drawn to stories from childhood through adulthood because they are engaging and captivating. Human brains are programmed to emphatize
Merve Kagitci Hokamp
Dec 23, 2022
8 min read
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